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General of the Army and later President of the United States, Dwight D. Eisenhower, is the epitome of the HERO Mindset™. He was a staff officer who never commanded troops until the North African Campaign (Operation Torch), when he served as a three-star general. That campaign was successful but not perfect. There were failures, and if Ike had done like most today and made himself into a victim and ceded total control to external factors, perhaps we would be living in the German or Japanese-occupied United States.

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When colleagues at Apple Inc. talked about Steve Jobs, they often used a strange phrase: the Reality Distortion Field. It wasn’t about deception. It described Jobs’s uncanny ability to make people believe that what looked impossible might actually be achievable. As Walter Isaacson notes in his biography, engineers frequently found themselves accomplishing things they had previously dismissed as unrealistic.

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In 1940, Churchill became Britain’s leader amid a crisis. France was collapsing, Nazi Germany ruled much of Europe, and invasion seemed likely. Churchill did not promise an easy victory but showed conviction that endurance could change the outcome.

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