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The Real Power of Being the World’s Largest Chip Customer

Posted: April 6, 2026

Most people assume chip manufacturers control the semiconductor industry. The reality is more complicated. In complex supply chains, power often belongs to whoever controls demand. And in the world of advanced consumer electronics, Apple’s demand is enormous. That demand gives the company leverage that few organizations possess.

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Apple Didn’t Wait for Permission

Posted: March 30, 2026

For years, the consensus view in technology and manufacturing was simple: semiconductor fabrication belonged in Asia. The logic seemed airtight. It was cheaper, the infrastructure already existed, and the supply chains were mature. Executives repeated this explanation so often that it hardened into a doctrine. But doctrine has a way of becoming intellectual laziness. Eventually, someone asks a different question.

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We’re Solving the Wrong Problem in Military Transition

Posted: March 16, 2026

We are investing in transition upside down. Eighty percent of transition programming focuses on employment, résumé translation, credentialing, and placement pipelines. Twenty percent focuses on psychological stabilization. The data suggests that ratio should be reversed.

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Push Through the Kill Zone

Posted: March 2, 2026

In military operations, the kill zone is the worst possible place to hesitate. It’s the area where the enemy has concentrated firepower. Maximum exposure. Maximum vulnerability. Maximum chaos. When you enter it, instinct says: Take cover. Freeze. Pull back. That instinct gets people killed. The correct move? Push through. Aggressively. Not recklessly — decisively. Because […]

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Straining at Nats and Swallowing Camels

Posted: February 9, 2026

The bottom line is AI needs to replace humans in some capacities. Not because people don’t matter—but because judgment does. Otherwise, we will keep straining at gnats and swallowing camels.

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Will the Real Narcissist Please Stand Up?

Posted: February 2, 2026

The real narcissists among us are those whose self-concept is fractured. Their ego (literally translated “I”) is only satiated by projecting their vitriol on those whose success triggers their insecurities. Their ego, their identity, is built on tearing others down for their lack of success. 

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